Add your company to Facebook in 15 minutes or less

Facebook has over 500 Million active users and at least one of this is one of your customers. By adding a Facebook page for your business you are giving yourself an opportunity to reach out to these customers and also find new customers. Social Media is a large part of SEO and Facebook is just one part of it, so think of it as a billboard on the super highway.

If you already have an account you want to use, skip to step 3, otherwise let’s get started!

1. Create an Account on Facebook: If you do not already have a personal account, or wish to use a separate login from your personal account create a new account on Facebook. Note: having multiple accounts on Facebook is a violation of their policy.
2. Skip all the profile setup pages: You will want to come back and adjust your security settings, but for now skip all these steps.
3. Create a Page: At the bottom of your Facebook page there is a menu item, “Create a Page”, click on it.
4. Page Type: Facebook currently presents you with 6 types of pages. For most businesses one of the 1st 3 will work best.
    

   Facebook Pages for Businesses

   	Local Business or Place	Company Organization  or Institution	Brand or Product
   Basic Info	Business Category  Name; Address	Business Category  Name; Address; Founded	Business Category  Name; Address; Founded
   Detailed Info	Hours; About; Description; Prices Range; Parking	About; Description; Mission; Awards; Products;	About; Company Overview; Description; Mission; Awards; Products
   Contact Info	Email; Phone; Website	Email; Phone; Website	Email; Phone; Website

    

   Facebook Pages for Individuals, Groups or Causes

   	Artist, Band or Public Figure	Entertainment	Cause or Community
   Basic Info	Personal Info	Name; Address	About
   Detailed Info	Biography; Awards; Interests; Gender	Personal Information; Birthday; Biography;Awards; Affiliation; Interests; Gender	Description
   Contact Info	Email; Phone; Website	Email; Phone; Website	Website

    

5. Use Facebook as a page: Once you have created you page you can “use” Facebook as a page.

   This will allow you to edit your information or the page.

6. Tell ALL your friends and customers.

Additional to do items:

1. Promote your Facebook page with a “like” link on your website.
2. Promote your Facebook page on your emails, letters, invoices, etc.
3. Using facebook aps to promote your business.
4. Advertising on Facebook.

References:

1. Facebook active users – press room statistics
2. Facebook for Websites
3. Facebook Samples and How-Tos

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